Eagers Automotive

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Digital Marketing Specialists - Eagers Automotive


  • Two digital marketing roles working with leading automotive brands
  • Contribute to our customer experience strategy
  • Make a difference in our small but mighty Marketing Team

The automotive industry is rapidly evolving and Eagers Automotive are on an exciting journey to transform the automotive retailing and ownership experience for our customers. A cornerstone of this transformation is harnessing the power of digital and data to better understand our customers’ motivations, behaviours and buying patterns.

We’re on the hunt for two strong digital marketers to join us on this journey. Reporting to our Group Operations Manager – Customer Retention & Marketing, these strategic marketing positions will support dealers across day-to-day activity as well as own strategic pillars of our Group digital marketing plan. We’re looking for:

Digital Marketing Content Specialist:

A strong communicator with an art for crafting compelling messages. This role will be responsible for overseeing our content strategy across digital channels including our in-house retention programmes. Our ideal candidate will have strong social media, website and copywriting experience with a passion for understanding and delivering exceptional customer experience at every touchpoint.

Digital Marketing Retention Specialist:

A lover of data and insight to drive meaningful marketing decisions. This role will be responsible for overseeing our Group digital platform and database strategy. Working closely with our digital partners, our ideal candidate will know how to read, analyse, challenge and optimise data to drive ideal marketing outcomes. Strong understanding and experience with databases, the Google suite of products and digital advertising channels is essential for this role.

As with all our marketing roles, these positions are fast paced, demanding and high profile. They will suit analytical and creative thinkers who have the ability to see beyond the day-to-day grind and ‘change the game’ in our quest for greatness.

To be successful in these roles you will need:

  • A passion for customers and customer satisfaction
  • A love for all things digital and data
  • Strong and compelling communication skills (oral and written)
  • Confidence to present and persuade
  • The flexibility to change and adapt quickly - digital is constantly shifting!
  • A hunger to learn and keep up to date

Our ideal candidates will have at least 3 years of marketing experience and a relevant qualification. In return, we offer a fun and collaborative team culture, personal development opportunities and competitive remuneration packages including a company car and monthly fuel allowance.

If you think you have what it takes to elevate us to the next digital level, we'd love to hear from you!

Apply now with your CV and cover letter to Sara Blote, Group Operations Manager - Customer Retention & Marketing via the online application form. Please indicate which Digital Specialist role you’re interested in. Personalised applications with cover letters will be prioritised.


About Eagers Automotive

With nine dealerships in Auckland, Eagers Automotive New Zealand represents five of the country's most loved and strongest performing automotive retail brands as well as used car superstore easyauto123, the home of the best car price guarantee.

Eagers Automotive Limited is a pure automotive retail group with over 250 locations throughout Australia and New Zealand. In total, we represent almost 30 car brands and 10 truck and bus brands. Our dealership locations service over 1 million vehicles across Australia and New Zealand per year.